From Chaos to Creativity: How Holly Create Streamlined Their Workflow with Connie

In the fast-paced world of visual storytelling, creative teams thrive on ideas, experimentation, and aesthetics. But behind every campaign or production is a heavy, often overlooked layer of administrative work — contracts, releases, GDPR compliance, and endless paperwork.

For Holly Create, a Copenhagen-based creative agency known for pushing the boundaries of visual storytelling, that admin burden was threatening to steal time from what they loved most: the creative process.

“We want to stay on top of contracts and GDPR — of course we do — but we also want to spend our time doing what we’re best at: the creative work.” says Rasmus Kahlen, owner and creative director at Holly Create.

The Challenge of Doing More With Less

Holly Create develops and produces visual campaigns for clients, constantly challenging the way stories are told and filmed. But as a small, agile team without a large legal department, they faced a significant challenge: managing contracts and compliance for dozens — sometimes hundreds — of contributors on each project.

“We don’t have a big legal team to help us draft contracts. And on some of our productions, we have more than 100 people involved.”

Before Connie, this meant printing, signing, scanning, archiving, and tracking every single agreement manually — a slow, error-prone process that consumed hours of valuable creative time and created unnecessary risk.

Enter Connie: A New Way to Work

Connie quickly became a cornerstone of Holly Create’s workflow. What began as a solution to simplify contract signing has evolved into a trusted platform for handling the entire administrative side of production.

“Connie is now a fully integrated part of our workflow. It just makes everything so much easier.”

Instead of chasing down signatures or worrying about GDPR compliance, Holly Create’s team now sends digital contracts directly through Connie. Contributors can sign securely on any device, and everything is automatically stored and organized — no paper, no scanning, no stress.

From Burden to Breakthrough

The difference was immediate. Managing 100+ contracts on a single production went from being a dreaded logistical headache to a seamless, automated process.

“The administrative burden of handling all those contracts manually — sending them back and forth, getting them signed, scanning, archiving, making sure everything complies with GDPR — it’s just gone now.”

With Connie, Holly Create not only saves time but also reduces risk. Every document is traceable, compliant, and securely stored — freeing the team to focus on what truly matters: producing bold, beautiful creative work.

Why It Matters for Creative Teams

For smaller studios and creative agencies, Connie isn’t just a digital signature tool — it’s a way to level the playing field. By eliminating the overhead of contract administration, it lets creative professionals spend more time on set and less time in spreadsheets.

“Connie allows us to keep our focus where it belongs — on creativity. It’s become a vital part of how we deliver great work.”

Why It Matters

This is how Connie helped from Day 1:

• Streamlined handling of 100+ contracts per production

• Full GDPR compliance with no extra admin workload

• Hours of creative time saved per project

• Simpler, faster onboarding for contributors and collaborators