Before Sex & Samfund points a camera at anyone during Copenhagen Pride, they ask first, and they get it signed. Here's how consent, collected in real time with Connie, became part of how they show up for the people they photograph and film.
"Hey. I was wondering if it would be okay to take some pictures of you?"
It's a small question, asked over and over again in the middle of a crowd of rainbow flags and glitter. But for Sex & Samfund, it's the whole point of being there.
Every year, Sex & Samfund joins the Copenhagen Pride parade, cameras and microphones in hand. They talk to the people around them, ask if they can take their photo, film a short interview, capture a moment. Before any of that footage goes anywhere, the person in front of the camera has to say yes, on paper.
That's where Connie comes in.
Why consent comes first
Sex & Samfund works on the right to your own body: the freedom to be who you are, and to love who you want. A lot of that work happens with young people, and with people in vulnerable situations. At Pride, that mix is everywhere: activists, allies, people who came from countries where none of this is safe to say out loud,…
So when Sex & Samfund points a camera at someone, they're not just being polite by asking first. They're making sure the person actually understands what they're agreeing to, and that they can take that consent back later if they change their mind.
"It is very important that the people we film and photograph understand what they are agreeing to, so that there are no misunderstandings, which also gives them a sense of security."
How Sex & Samfund actually uses Connie
In practice, it's simple. Out in the field, on a phone, in the middle of a parade, Sex & Samfund gets a signature before a single photo goes into an article, a social post, or a campaign video. No paperwork left behind at the office, no consent chased down afterwards, no scanned form sitting in someone's inbox. The signature happens on the spot, with the person right there, and it's done. Connie's SignTags make it possible.
That's the kind of moment Connie was built for. Not a contract signed over weeks of back and forth, but a quick, clear yes, captured the moment it's given, wherever that moment happens to be. A parade, a film set, a doorstep interview, it doesn't matter. If someone needs to say "I agree to this," Connie makes sure that agreement is real, documented, and just as easy to withdraw as it was to give.
Two organizations, shared purpose
Sex & Samfund and Connie work in completely different fields, but they're fighting for the same thing underneath it all: basic human rights. For Sex & Samfund, that means bodily autonomy, the right to say yes or no about your own body and your own image. For Connie, it means digital autonomy, making sure consent, in a legal or contractual sense, is informed, freely given, and never buried in fine print. Different battles, same ground.
That's exactly why Sex & Samfund works with Connie. Before an image, a recording, or a piece of data gets collected and used, the person it belongs to needs to be able to say yes, clearly and on their own terms. Consent sits at the center of what Connie does, and it's the same instinct that sends Sex & Samfund out to Pride every year: give people real power over their own image, and handle that power with respect.
Watch the full video below to see Sex & Samfund at Pride, camera in one hand, consent form in the other, out celebrating love while making sure nobody gets left without a say in their own story.
Ready to make consent collection effortless at your next shoot? Start a free trial now, find more information about Connie here, or book a demo session to learn more.
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